Web-enabling the world of business

Be a user when building links. The point is to make your link exchanges look like they are acquired the natural way. Make sure that your links appear in places where search engine expect them to be. This should be pages relevant to your content. Link must be in the page copy or in a sidebar possibly among the other links pointing to pages also relevant to your topic. The anchor text must look naturally - so no keyword stuffing.

Analyze your own motives of linking to the sites you like. What motivates you to cite a web resource? Is it a collection of online tools or handy tutorials? Or may be it is a provoking title? Apply this ‘reverse engineering’ to your pages, and use unique interesting content to attract links.

Avoid things that can damage your reputation in the eyes of search engines. No link farms, suspicious looking websites or poor quality link exchanges. Forget the reciprocal links - they no longer have any significant weight. Do not participate in three-way or similar linking schemes - these attempts to disguise reciprocal linking are easily to detect. NASA managed to get a man on the Moon with computers less powerful than a GameBoy, so why do you think Google can’t discover link triangles with all the computing resources at its disposal?

Buying links. This practice is pretty much discouraged by Google, because it undermines the idea of the proxy for human judgment. So you have to be especially savvy when buying links. Avoid link trading sites or any site publicly announcing that is sells links. Don’t mix buying links with paid advertising. You pay for an advertisement on a high traffic page expecting visitors referred by your ad. Buying links has a different purpose - increasing your link popularity.

Do not be obsessed with backlinks. There is an intense focus on link building but not enough focus of content creation. Links must reflect the quality of content. If you think your site has not enough incoming links, you should think about how to improve the quality of content and make it more appealing, not about more link exchanges.

Link penalties. Many people are afraid to get penalized for linking or being linked by fishy websites. If there is a need to put a link to a site which you do not want to be related with, use rel ‘nofollow’. Google confirms that this attribute is critical in link analysis, so you should be fine. Links from dubious sources to your site are out of your control and all the major search engines assure that they don’t punish people for that. However too many links from such sites (like tens of thousands) can bring an unwanted attention of search engine quality teams. They can ban your site if they found you responsible for boosting your rankings, but you can always submit reinclusion.

So you have a brand new blog, have been posting like crazy and still not seeing the results that you desire. Fear not, the below recommendations will jump start your blog and getting it rolling.

1. Set up a Bloglet subscription form on your blog and invite everyone in your network to subscribe: family, friends, colleagues, clients, associates.

2. Set up a feed on MyYahoo.com so your site gets regularly spidered by the Yahoo search engine.

3. Read and comment on other blogs that are in your target niche. Don’t write things like “nice blog” or “great post.” Write intelligent, useful comments with a link to your blog.

4. Use Ping-0-Matic to ping blog directories. Do this every time you publish.

5. Submit your blog to traditional search engines by hand.

6. Submit your blog to blog directories.

7. Put a link to your blog on every page of your website.

8. If you publish a newsletter, make sure you have a link to your blog in every issue.

9. Include a link to your blog as a standard part of all outgoing correspondence such as autoresponder sequences, sales letters, reports, white papers, etc.

10. Make sure you have an RSS feed URL that people can subscribe to.

11. Post often to keep attracting your subscribers to come back and refer you to others in their networks; include links to other blogs, articles and websites in your posts

12. Use Trackback links when you quote or refer to other blog posts. What is TrackBack? Essentially what this does is send a message from one server to another server letting it know you have posted a reference to their post. The beauty is that a link to your blog is now included on their site.

13. Write articles to post around the web in article directories. Include a link to your blog in the author info box.

14. Make a commitment to blog everyday. 10 minutes a day can help increase your traffic as new content attracts search engine spiders. Put it on your calendar as a task every day at the same time.

There are literally hundreds of sites on the internet that provide stock data. Getting information about a current stock you may be interested in or monitoring is not an issue. However, using their software can often prove to be a limiting experience. The user if often conformed to using their analysis tools. Tools, that while useful may not employ the exact strategy you wish to use. One of our client’s, we’ll call him “Dave” was exactly in this delima. He had his own specific formula he wanted to use to weed out bad stocks and trade good ones. With nobody on the internet able to provide the functionally he was looking for, he had us design a program for him.

CGI Pro went on to custom develop a stock data analysis tool for Dave that implemented his specific formulas to calculate which stocks would produce the best results for him. The program is simple - take a snapshot of the current market. Filter it through Dave’s algorythms, then make buying and selling descisions based upon the outcome of the analysis.

The results of Dave’s program speak for themselves. He is currently making a lot of money based upon the power of computers analyzing data in format he saw as valuable. Sure, the other companies online may provide great visual tools, yet how many of them let you flavor the analysis? Most likely - none. You’re often forced lockstep into a predetermined analysis that thousands of other investers and traders are using. How effective is that?

CGI Pro has the ability to create custom stock programs that you can use to pick stocks according to your rules. How often have you read a good book or article about trading and have been unable to employ the techniques mentioned on a large scale? Imagine what a computer can do for you - making literally thousands of calculations a second, crunching the numbers for you more accurately than you ever could by hand. If you are curious about how CGI can deploy your personal stock data analysis tool, please contact us.